About — Buffalo, NY
Built by the chemist who runs the line.
AULA was started on one idea: clinical-grade actives shouldn't cost $80 a bottle. We formulate, fill, and ship from our own lab — no outsourcing, no borrowed formulas, no secrets.
The philosophy
Your skin isn't the same on Tuesday as it is on Sunday. It's not the same in week 2 of your cycle as it is in week 4, in January as it is in July, after a flight as it is after a workout. The dogma of here's our serum, use it is broken.
We make six precision tools, a cleanser, a mist, and a barrier cream — and we teach you to use them like a chemist would.
How we formulate
- Single-hero actives. One validated ingredient at a clinically meaningful dose. No hiding behind blends.
- Peer-reviewed concentrations. If the published data says 5% is the working dose, that's what goes in the bottle. Not 1%.
- Layerable by design. pH-balanced and compatibility-tested. Layer any combination — in any order.
- Made in our lab. cGMP-compliant facility in Buffalo, NY. The chemist who designed it runs the line that bottles it.
What we don't do
No fragrance for fragrance's sake. No filler botanicals on the front label that show up as trace amounts on the back. No celebrity formulators. No $80 price tag on a serum that cost three dollars to make.