Hydration

B5
Calm

Deep hydration. Barrier repair.

Deep hydration that stays. 5% Provitamin B5 pulls moisture in, sodium hyaluronate holds it there, and your barrier rebuilds overnight. The first serum in every stack.

Provitamin B5
$38 30mL / 1oz
Clean formula
  • 01
    Intense Hydration

    Provitamin B5 acts as a humectant, drawing moisture from the environment into the skin and holding it there for sustained hydration.

  • 02
    Barrier Support

    Strengthens the lipid barrier to reduce transepidermal water loss — skin feels plumper, softer, and more resilient within days.

  • 03
    Soothing Effect

    Calms redness and sensitivity. B5's anti-inflammatory properties make it ideal for post-procedure skin or reactive types.

  • 04
    Layer-Ready

    Lightweight water-gel texture that absorbs on contact. B5 goes first in every stack — it primes skin to receive every active that follows.

1
Cleanse Start with clean, slightly damp skin for maximum absorption.
2
Apply 3–4 drops Dispense onto fingertips and press gently into skin. Don't rub.
3
Build your stack Follow with any other AULA serums. B5 always goes first.
4
Moisturize Seal everything in with your preferred moisturizer.
Provitamin B5

Moisture magnet — draws and binds water in the skin for lasting hydration.

Sodium Hyaluronate

Low-molecular-weight HA for deep-layer plumping and water retention.

Glycerin

Additional humectant that works synergistically with B5 to soften and smooth.

Full ingredient list (INCI)

Aqua (Water), Panthenol, Glycerin, Matricaria Recutita Flower Extract, Pentylene Glycol, Sodium Hyaluronate, Polyacrylate Crosspolymer-6, Phenoxyethanol, Ethylhexylglycerin.

Where it fits.

Step 1
B5 Calm
Go first. Always.
Step 2
HA Hydrate
Or swap for HA on plumping days.
Step 3
Niacinamide Clear
Pore + tone
Step 4
Vitamin C Bright
Antioxidant step
Step 5
Peptide Firm
Collagen support
Step 6
Exosome Restore
Recovery layer